
Clothing Sizing Guide: Real Tips for Tall, Petite, and Plus-Size Women in NZ
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Navigation
Understanding New Zealand Clothing Sizes and Why They’re So Confusing
Shopping When You Have Long Legs or Long Arms or a Long Torso
A Realistic Guide to Petite Clothing NZ
Finding the Right Fit for Plus Size NZ Women
Building a Wardrobe with the Right Measurements in Mind
Why Sizing Struggles Still Matter in Sportswear and Shoes
Helpful Charts and Conversion Tools to Simplify Shopping
Final Thoughts: Style Beyond the Size Tag
Stephanie Rumble, a seasoned fashion stylist and host of the Style for Life podcast, dives deep into one of the most common frustrations faced by everyday New Zealanders: how to shop when your body doesn't fit the so-called "standard size." In episode 11, Stephanie breaks down sizing inconsistencies, highlights inclusive brands, and offers an empowering guide for women of all shapes and sizes. This article brings her insights to life with a practical, comprehensive clothing sizing guide.
If you find that you're outside what we consider "normal" sizing, then this article (and episode) has some tricks and tips for you. You don't have to be super tall or short or small or curvy for this to be your challenge—sometimes it's simply having long or short legs, or proportions that don’t fit the mainstream racks. Stephanie explores New Zealand brands that cater to tall and petite bodies, as well as helpful shoe brands that support those outside the standard sizing curve.
She believes everyone has the right to feel and look amazing, and inclusive sizing is one step closer to that goal. Thankfully, a number of NZ brands are stepping up. For clients who want more tailored support, Bright Red also offers one-on-one personal styling consultations to help make sense of your wardrobe and align it with your lifestyle and goals.
Understanding New Zealand Clothing Sizes and Why They’re So Confusing
If you've ever tried on a size 12 in one store and needed a size 16 in another, you're not alone. One of the key takeaways from the podcast is that New Zealand clothing sizes are far from standard. Stephanie explains how shoppers often buy multiple sizes across different brands in a single day. This lack of consistency can lead to frustration, especially when you're shopping under time pressure or trying to build a cohesive wardrobe.

“Loving yourself regardless of age, size, or anything else is super important.” ~ Stephanie Rumble
What contributes to size inconsistency:
Lack of an enforced national standard
International sizing conversions such as US to NZ clothing sizing, UK to NZ clothing sizing, and European clothing sizes
Variation in manufacturing between fast fashion and boutique brands
Even in the same store, a single shopper may walk away with items ranging from size 8 to size 16 nz. This means that shopping becomes less about the number and more about fit, comfort, and understanding brand-specific sizing. The more educated you are about how brands approach sizing, the more successful and far less emotional your shopping experience will be.
Shopping When You Have Long Legs or Long Arms or a Long Torso
Being tall comes with advantages, but finding clothes that actually fit isn’t always one of them. Stephanie explains that having long legs or arms doesn’t just make things difficult, it can also affect confidence when nothing seems to fit right off the rack. This is especially true when trying to find trousers with proper inseam lengths or sleeves that don’t end awkwardly.
“Your goal isn’t to fit the clothes, it’s to find clothes that fit you.” ~ Stephanie Rumble
Great NZ brands for longer garments:
Redwood Clothing: Specialises in fashion for tall women
Zara NZ: Offers extended trouser and sleeve lengths
Willow Shoes: Stylish options starting from size 42
Tall by Design: Tailored for tall proportions
Stephanie also notes that some men’s brands support taller builds as well:
Johnny Bigg: A solid option for men seeking longer inseams and extended sizes
If you're regularly dealing with hems that are too short or sleeves that feel uncomfortable, you're not alone. Stephanie suggests looking for brands that cater specifically to tall frames or those that offer longer-length collections. She also recommends making friends with a tailor. A few smart alterations can take your wardrobe from frustrating to flawless.
A Realistic Guide to Petite Clothing NZ
Petite sizing in New Zealand is improving, but still limited compared to other markets. Stephanie points out that petite clothing nz doesn’t just mean smaller sizes; it refers to clothing that fits shorter frames properly—across armholes, rises, and hems. If you’re under 160cm tall, there’s a good chance you’ve encountered sleeves that swamp your arms or trousers that need constant hemming.

“Everyone deserves to feel empowered in their clothes, no matter their size.” ~ Stephanie Rumble
Best petite-friendly NZ and global brands:
Shopping tips for petite women:
Opt for cropped pants — they often fit as full length
Avoid oversized prints, which can overwhelm smaller frames
Look for pant size conversions that match your build
Stephanie encourages petite shoppers to pay attention to silhouette and proportion. A good French tuck, the right neckline, and shoes that tone with trousers can visually elongate your frame. Petite women should also focus on layering in a smarter way rather than adding bulk, to avoid being overwhelmed by fabric.
Finding the Right Fit for Plus Size NZ Women
The fashion industry has long overlooked plus-size shoppers, but change is happening. Stephanie addresses how frustrating it has been for women in the plus size nz category—particularly those hovering around sizes 16 to 18. Many retailers have now recognised this gap and are offering more inclusive options, though fit and style quality still vary greatly.
“When you know what works for your body, you feel more confident every single day.” ~ Stephanie Rumble
Look for retailers that now carry inclusive sizes:
Redwood Clothing and Willow Shoes
Many NZ retailers now offer size 18 as part of their core range
Brands like Max have flattering elastic-waist trousers for curvier builds
Stephanie reminds listeners that size does not dictate style. Structured pieces, colour coordination, and layering techniques can enhance every body type. By choosing fabrics that drape well and understanding which cuts suit your body shape, plus-size shoppers can dress in a way that feels both empowering and expressive.
Building a Wardrobe with the Right Measurements in Mind
One of the most powerful takeaways from Stephanie’s podcast is that measurements matter more than tags. Understanding your proportions means you’re less likely to be discouraged by inconsistent sizing. Knowing your leg length, arm length, torso length, and rise can change the way you shop.

Understanding your measurements is not just about buying the right clothes—it’s also about confidence. When you know what works for your body, you feel more in control of your personal style. Bright Red also offers education workshops that build on this idea, giving individuals and teams the tools to boost self-confidence, wellbeing, and everyday presentation.
Measure and understand these key fit areas:
Inseam measurements (for pants and jeans)
Rise measurements (low, mid, or high rise)
Torso vs. leg length
Arm length for blazers and coats
When you have your personal numbers handy, you can consult any women size chart, shirt size chart, or jeans size chart with confidence. Instead of guessing in the fitting room—or worse, ordering three online sizes—you’re equipping yourself with the data you need to buy smarter.
Why Sizing Struggles Still Matter in Sportswear and Shoes
Footwear is one of the most neglected sizing categories in fashion. Whether your feet are smaller or longer than standard, finding stylish and comfortable shoes can be a real mission. Stephanie shares her go-to brands for extended sizing and adds a few helpful tricks for those shopping in the activewear aisle.
For women with non-standard shoe sizes:
Willow Shoes: Specialises in larger sizes (starting from 42)
Catherine Wilson: Offers sizes as small as 35
Merchant, Novo Shoes: Extended size availability
For petite or tall activewear:
Lululemon Asian Fit: Tailored to petite frames
Lululemon long-length leggings: Available in 24", 26", 28"
When shopping for sports gear or everyday casualwear, look for specific ranges that are cut for tall or petite frames. Even items like pantyhose can feel uncomfortable if not proportioned correctly, so hacks like buying footless options and pairing them with socks can save the day. Small adjustments can have a big impact.
Helpful Charts and Conversion Tools to Simplify Shopping
We’ve gathered some practical sizing charts to help translate global sizes and decode your best fit. These are ideal if you're unsure about brand-specific measurements or shopping internationally.
Women Size Chart
Use this quick guide to interpret women's sizing across brands:
NZ Size | Bust (cm) | Waist (cm) | Hip (cm) |
6 | 80 | 60 | 85 |
8 | 85 | 65 | 90 |
10 | 90 | 70 | 95 |
12 | 95 | 75 | 100 |
14 | 100 | 80 | 105 |
16 | 105 | 85 | 110 |
18 | 110 | 90 | 115 |
This women's size chart gives a clearer picture of what you might need based on your actual body measurements—not just a guess.
US to NZ Clothing Sizing
US Size | NZ Size |
2 | 6 |
4 | 8 |
6 | 10 |
8 | 12 |
10 | 14 |
12 | 16 |
14 | 18 |
Use this US to NZ clothing sizing chart when purchasing from American stores or websites.
UK to NZ Clothing Sizing
UK Size | NZ Size |
6 | 6 |
8 | 8 |
10 | 10 |
12 | 12 |
14 | 14 |
16 | 16 |
18 | 18 |
Refer to this UK to NZ clothing sizing table when browsing UK-based fashion retailers. Differences are generally 1:1, but brand fit still varies.
Men’s Pants Size Converter for NZ
Waist (inches) | NZ Size (cm) | International Equivalent |
30 | 77 | S |
32 | 82 | M |
34 | 87 | L |
36 | 92 | XL |
38 | 97 | XXL |
40 | 102 | XXXL |
This men's pants size converter for NZ is handy for navigating between inches and centimetres across different brands.
Shirt Size Chart
Neck (cm) | NZ Size | Shirt Size |
37–38 | S | 14.5–15 |
39–40 | M | 15.5–16 |
41–42 | L | 16.5–17 |
43–44 | XL | 17.5–18 |
45–46 | XXL | 18.5–19 |
Use this shirt size chart as a guide for formal wear, especially when buying button-downs or work attire.
Jeans Size Chart
Waist (inches) | NZ Women’s Size | NZ Men’s Size |
26 | 8 | 77 |
28 | 10 | 82 |
30 | 12 | 87 |
32 | 14 | 92 |
34 | 16 | 97 |
36 | 18 | 102 |
This jeans size chart is especially helpful when denim brands use inch-based sizing instead of standard NZ labels.
Final Thoughts: Style Beyond the Size Tag
Stephanie's ultimate message is clear: everyone deserves to feel empowered in their clothes, regardless of their body shape or size. A number on a tag doesn't determine your value, nor should it restrict your style. By arming yourself with a better understanding of NZ clothing size, your body proportions, and the right stores to support you, you unlock a wardrobe that works with you, not against you.

Stephanie Rumble’s expertise extends beyond personal styling. She also works with organisations on topics like workplace confidence and communication and runs powerful accountability coaching programs designed to help people reshape habits and take action.
Whether you're searching for petite clothing for women, seeking out brands that support tall women’s clothing nz, or confused by a jeans size chart, remember: your goal isn’t to fit the clothes, it’s to find clothes that fit you. And that’s what true style is all about.
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Frequently Asked Questions
What are the main challenges with New Zealand clothing sizes?
New Zealand clothing sizes are inconsistent across brands, which means a size 12 in one store might fit like a size 16 in another. This can be frustrating and time-consuming when shopping. The best approach is to focus on fit and comfort rather than the number on the tag. Understanding your measurements and keeping them handy when shopping online can also help you navigate these inconsistencies more confidently.
How can I find clothes that fit if I have long legs?
Having long legs can make it hard to find trousers and jeans with the right inseam length. Look for brands that specifically cater to tall women, such as Redwood Clothing and Tall by Design. Tailoring is another solution; investing in professional adjustments can turn almost any pair of trousers into a great fit.
What should petite women look for when shopping in New Zealand?
Petite women often struggle with clothing proportions, such as sleeves that are too long or trousers that need constant hemming. Choosing cropped pants, smaller prints, and styles designed for petite frames can help balance proportions. Tailoring is also an excellent option to create clothes that flatter your shape and style.
Are there good clothing options for plus size women in New Zealand?
Yes, more NZ retailers now include inclusive sizes, particularly around size 16 to 18, which used to be a gap in the market. Brands like Redwood Clothing and Max provide flattering options for plus-size women. If you’d like expert advice on building confidence in your wardrobe, Stephanie Rumble offers personal styling sessions through Bright Red.
Why are measurements more important than the size tag?
Sizes can vary greatly from brand to brand, but your body measurements are consistent. Knowing your inseam, rise, torso length, and arm length allows you to choose clothing that works for your body, regardless of the number on the tag. This makes online shopping easier and reduces the likelihood of returns.
How can I find shoes if I have non-standard foot sizes?
Footwear sizing can be especially difficult for people with very small or very large feet. Brands like Willow Shoes and Catherine Wilson cater to extended sizes, offering both stylish and comfortable choices. Investing in specialist shoe retailers ensures your feet are supported and your style is not compromised.
What can I do if I feel uncomfortable in workplace dress codes?
Workplace dress codes can feel restrictive if they don’t align with your values or style. It’s important to find a balance between professionalism and personal comfort. If you’re unsure how to manage this, Stephanie Rumble offers speaking and education services to help individuals and organisations create workable dress guidelines.
How can I improve my confidence with clothing choices?
Confidence often comes from knowing what works for your body shape and personal style. Taking the time to understand colour, cut, and proportion can make a big difference. For professional help, booking a personal styling consultation can provide expert guidance and practical strategies tailored to you.
Are international size conversions accurate for NZ shoppers?
International sizing conversions, like US to NZ or UK to NZ, provide a good starting point but may not be exact. Different brands interpret sizing differently, so it’s always worth double-checking size charts. Knowing your measurements and comparing them to a brand’s charts is the most reliable way to ensure a good fit.
How can Bright Red help me with my wardrobe?
Bright Red offers a range of services including personal styling, wardrobe audits, and accountability coaching. These services are designed to help you feel confident and comfortable in your clothing, no matter your size or shape. Whether you’re preparing for a new role, want to refresh your style, or simply need clothes that work better for your lifestyle, Stephanie provides supportive and practical advice.